“An effective web design is one in which your users are able to find information quickly and in a logical fashion.”
We all visit websites, leaving many of them quickly for any of the following reasons:
- Loads too slowly
- Too hard to navigate around
- Information you’re searching for seems like a game of hide ‘n seek
A couple of tools listed on that site include –
ClickHeat, which is an open source visual tool for showing “hot” and “cold” zones of a web page. It allows you to see which spots users click on most, and which spots are being ignored
Crazy Egg, who offers a myriad of analytical tools to help you visualize what visitors are doing.